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Market Research

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Market Research

Market Research


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Market Research is a software program that provide different methods of market research. The software includes a market research analysis section which will assist students to understand how collecting and analysing market information will help businesses identify consumer demand, the market environment and can assist in the decision making process.



  • Includes a multiple choice activity where students are required to fill the blank spaces  in a word to reveal a method of marketing research.
  • A quiz that includes 15 interactive questions that test students’ knowledge of marketing research.
  • Additional notes and study material provides a broader understanding of market research.
  • Worksheets provide a summary activity that reinforces the information covered in the Interactive chart and can performed in the classroom or even at home.
  • Ideal for use on VLE learning platforms.



  • Classroom License
  • Site License
  • Compatible with Mac and PC’s, Interactive whiteboards, projectors, slates and tablets



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